Matt Sorum, former drummer for Velvet Revolver and Guns N' Roses has opened up a new Los Angeles Boutique for his designs with friend and designer Max Noce. The new men's clothing line is called Sorum Noce and it is described at an 'elegant, innovative line of rock inspired couture.'
Sorum's band mates from his GNR days are very supportive and even modeling his designs for him on the website. If you're a huge Guns N' Roses fan than get to this store cause Matt "designed a leather jacket especially for Slash that has this special pocket for his Gitanes cigarettes and his lighter. And he loves it. And we're going to make that available to buy."