On October 1st, Christina Aguilera released her new fragrance called, 'Simply Christina' in stores. The new perfume has the scents of jasmine, vanilla, black currant tea, and amber all in one simple bottle.
The bottle is covered in black lace and is supposed to represent Christina's curvy body. The bottle also contains a slogan for its user, referring to the black lace and the scent itself, "Sometimes it's all you need to wear". Clever!
The commercial uses old Hollywood glam imagery and Christina herself is done up to look like a 1920's movie star. There are many references to Marylin Monroe which is also the same premise for her current album. She wants the same old Hollywood vibe for her fragrance and for her music.